Latest News

Automotive Refinish Technologies Unveils New Website with Revamped Customer Communication

Mississauga, Ontario, Canada, May 20, 2021 – Automotive Refinish Technologies has created a new digital customer experience that is colorful, informative, and easy to navigate. The North American-based company, known as A.R.T., recently launched a brand-new responsive website that features a modern, clean look to showcase its products, locations, and latest news. With improved access to […]

Nutrien, OpenRoad Richmond Auto Body and Sogefi recognized by BASF Canada’s Customer Sustainability Awards Programme

Celebrating its 1st edition, the Customer Sustainability Awards recognize Canadian companies for commitment to sustainability in the automotive, agriculture and personal care sectors  MISSISSAUGA, ON, March 16, 2021 – BASF Canada has announced the winners of its first Customer Sustainability Awards Programme, which recognizes Canadian businesses demonstrating leadership in building a sustainable future in the automotive, […]

BASF rolls out new interactive learning experience for refinish business

SOUTHFIELD, MI, February 18, 2021 – BASF’s all-new elevated training program, Vision+ Educational Expertise Learning University, is learning made simple. Your style, your pace. The enhancement is elevating BASF’s training with a simplified, comprehensive, user-friendly digital learning solution for refinish business and technical experts. Students can enjoy an interactive curriculum designed to improve performance, increase […]

Wider range of colors rolled off the world’s assembly lines in 2020

◼ Expanding color spaces make the overall spectrum broader than 2019 ◼ Diverse shades of blue, red, yellow and violet make gains in some regions ◼ Despite the shift in colors, white, black, silver, and gray follow a familiar pattern, coating the majority of the vehicles produced The BASF Color Report 2020 for Automotive OEM […]

BASF to showcase exciting new products and services at SEMA360

SOUTHFIELD, MI, October 27, 2020 – BASF will have a virtual booth at this year’s SEMA360 event held from November 2-6, showcasing premium products and services designed to drive success, put customers first and enhance shop efficiency better than ever. This year’s leading highlight is the recent launch of Glasurit 100 Line, BASF’s most advanced, […]

BASF customer sets new record as three-time award winner

SOUTHFIELD, MI, October 7, 2020 – Balise Collision Repair is celebrating again after being named Toyota Certified Collision Centers (TCCC) Shop of the Year for the third year in a row. The Triple Crown winner is an R-M customer with five collision centers servicing Springfield, Mass. and Warwick, Rhode Island, and has received the award […]